From event-ticketing portal Eventbrite, sample e-mail templates for arts organizations and venues for communicating with guests and patrons. They offer templates for how to e-mail patrons about cancellations; e-mailing patrons and donors to ask for support; and a general template for communicating with attendees regarding unknowns resulting from the Covid-19 pandemic.
In 2018, the Arts Council of Indianapolis brought together representatives from the professional sports community in Indy to speak to arts administrators about "Engaging Your Fan Base."
Special thanks to the Indiana Sports Corp, Indianapolis Colts, Indianpolis Urban League, and the Indianapolis Motor Speedway.
The following sites are useful resources for seeking employment in the arts, both locally and nationally.
Artful.ly is an intuitive software program that allows artists or arts organizations to sell tickets, take donations, and track donors and patrons on their own site. It works with Mail Chimp and your own website to allow artists and arts organizations to connect with and manage their relationships with their patrons and fans in a more organized way. The best news is, it's made possible through Fractured Atlas and is FREE!
ACI TIP: Seems to be an awesome tool for bands or small performing arts companies, but other artists should check it out to see if it might be useful for them too.
Watch this video to learn more.
Lynda.com is a business resource website by LinkedIN. The site offers memberships for as little as $19.00 per month that will give you access to thousands of video tutorials on a vast aray of business and entrepreneurship topics including some specific to arts related fields such as:
- Video production
- Design (modeling and prototypes)
- Music Business
- Copyright and other legal matters
- Web design
ACI TIP: The resources for musicians are especially plentiful. Non-musicians could sign up for the free trail to see if there are enough business-related resources to make it valuable to them.
Piggyback App is a locally-based, affordable, and easy to use mobile platform for cultural organizations. The app allows galleries, museums, performing arts groups and others easy access to create quick and simple content about their shows and programs then upload to the app for their patrons and visitors to easily access via their smart phone, tablets, and now desktop computers via the www.piggybackapponline.com platform.
Watch our quick tutorial below for patrons of Gallery 924 at the Arts Council then visit www.piggyback-app.com to learn more.
The National Council on Nonprofits is a valuable resource for small and large non-profit arts groups alike. Their site gathers research and tools necessary for the day to day management of an arts organization. Their resources cover topics such as How to Start a Nonprofit, Ethics and Accountability, Financial Management, Employment and HR, Fundraising, Newsletters, and more.
Joshua Lingenfelter: Marketing for Non-Marketers from the Indiana Arts Commission's 2014 Leveraging Creativity Conference in Indianapolis, IN.