Although this article presumes you have a marketing machine behind you, which most artists don't, it still offers very valuable tips to make sure you are giving yourself the best chance to get press coverage. Some of these may seem like no-brianers, but these are words to live by when responding to a journalist.
- Respond quickly
- Be concise and keep it simple
- Give them exactly what they ask for
- Don't make it harder than it has to be (e.g. Don't ask unnecessary questions)
- read the full article here....
This article was originally posted by Fractured Atlas and written by Ciara Pressler.
on Wednesday, 19 August 2015.
Posted in PR/Marketing
4x6 of How to Write a Great Musician's Bio
*Editors tip - this is a great video for all performing and visual artists to learn how to write about themselves in a consise and thoughtful way.
on Tuesday, 14 July 2015.
Posted in Music, PR/Marketing, Professional Development, Technical Assistance
Kyle Williams hosts an interview-based web show in which he talks to thousands of musicians and marketing professionals to share best practices and tips for building your fan base. Kyle believes that every musician can make a living making their music.
Get introduced to Kyle here in his video "5 Effective Ways for Musicians to use Social Media to Build Super Fans". From there, sign up to recieve his e-news and watch more helpful videos at www.SeedsofMusic.net
on Tuesday, 14 July 2015.
Posted in Social Media, Music, PR/Marketing
Watch this simple step-by-step video to learn how to sign up for the Arts Council of Indianapolis' Online Artist Directory. It's free and its simple to sign up and edit your profile.
on Wednesday, 08 July 2015.
Posted in Arts Council Resources, PR/Marketing, Technical Assistance
Piggyback App is a locally-based, affordable, and easy to use mobile platform for cultural organizations. The app allows galleries, museums, performing arts groups and others easy access to create quick and simple content about their shows and programs then upload to the app for their patrons and visitors to easily access via their smart phone, tablets, and now desktop computers via the www.piggybackapponline.com platform.
Watch our quick tutorial below for patrons of Gallery 924 at the Arts Council then visit www.piggyback-app.com to learn more.
on Wednesday, 08 July 2015.
Posted in Arts Organizations, PR/Marketing
The Arts Council has multiple ways of helping artists and arts organization promote and share their events, watch this short video to see how.
on Wednesday, 08 July 2015.
Posted in Arts Council Resources, PR/Marketing, Technical Assistance
Learn how to create your own Artist Elevator Pitch and see examples from other artists in a variety of artistic disciplines.
on Tuesday, 07 July 2015.
Posted in PR/Marketing, Professional Development, Technical Assistance, Workshops
Joshua Lingenfelter: Marketing for Non-Marketers from the Indiana Arts Commission's 2014 Leveraging Creativity Conference in Indianapolis, IN.
on Friday, 19 September 2014.
Posted in Arts Organizations, PR/Marketing, Professional Development
